{"id":2657,"date":"2021-01-18T19:00:00","date_gmt":"2021-01-19T00:00:00","guid":{"rendered":"https:\/\/www.rbcwealthmanagement.com\/en-ca\/insights\/why-women-need-to-be-more-proactive-with-their-brain-health\/"},"modified":"2025-07-08T10:28:14","modified_gmt":"2025-07-08T14:28:14","slug":"why-women-need-to-be-more-proactive-with-their-brain-health","status":"publish","type":"post","link":"https:\/\/www.rbcwealthmanagement.com\/en-ca\/insights\/why-women-need-to-be-more-proactive-with-their-brain-health","title":{"rendered":"Why women need to be more proactive with their brain health"},"content":{"rendered":"\n

Exercise and healthy eating aren\u2019t only good for our bodies, but also our brains\u2014particularly for women.<\/p>\n\n\n\n

While Canadian women tend to live about\u00a0five years longer <\/a>\u00a0<\/span>than men,\u00a0<\/span>research shows\u00a0<\/span>females account for about 70 percent of people <\/a> living with dementia and brain-aging diseases.<\/p>\n\n\n\n

The World Health Organization (WHO)\u00a0<\/span>describes dementia\u00a0as a deterioration in memory <\/a>, thinking, behaviour and the ability to perform everyday activities. According to WHO, Alzheimer’s disease is the most common form of dementia and may contribute to about two-thirds of cases.<\/p>\n\n\n\n

While\u00a0dementia<\/a> mainly affects older people, experts say it’s not a normal part of aging.\u00a0<\/span>Research shows\u00a0<\/span>about 45 percent of dementia cases can be delayed or prevented <\/a> by modifying lifestyle (such as eating well, exercising regularly and making other healthy choices).<\/p>\n\n\n\n

\u201cPeople need to understand they have more control over their brain health than they realize,\u201d\u00a0says Lynn Posluns, founder and president of\u00a0<\/span>Women’s Brain Health Initiative <\/a>\u00a0<\/span>(WBHI), a Canadian and U.S. charitable foundation solely dedicated to protecting the brain health of women. WBHI focuses its resources on research to combat brain-aging disorders and create science-based preventative health programs to prolong cognitive vitality for women.<\/p>\n\n\n\n

Posluns founded WBHI in 2012 after learning most research on brain-aging disorders was conducted on men’s brains.<\/p>\n\n\n\n

\u201cThat didn’t sit well with me,\u201d she says. Her goal was to level the playing field and to better educate women about how they can protect their brain health as they age.<\/p>\n\n\n\n

Today, WBHI is the largest trusted resource of information specific to women’s brain health. Through donations from the RBC Foundation, RBC Wealth Management supports WBHI’s mission to educate generations of women and bridge the gender research gap. And for many people at RBC, the commitment to dementia prevention is also a personal one.<\/p>\n\n\n\n

\u201cWhen my mom was first diagnosed with Alzheimer\u2019s, we were both comforted and shocked. Comforted only that we had a path forward and support for my dad, but shocked that it came so early,\u201d says Kim Mason, executive vice president and head of RBC Private Banking Canada.<\/p>\n\n\n\n

\u201cThe dreams my parents had envisioned for their retirement were gone.  My mom\u2019s decline was steep and rapid, and then plateaued\u2014living with this terrible disease for nine years. \u2018The longest goodbye\u2019 is how it was described to me, and that proved to be so true,\u201d she says.<\/p>\n\n\n\n

\n

Plan well to age well<\/h4>\n\n\n\n

Explore strategies, insights and resources to help you plan for\u2014and enjoy\u2014a long and healthy life.<\/p>\n\n\n\n

\nDISCOVER MORE<\/a>\n<\/div>\n<\/div><\/div><\/div><\/section>\n\n\n\n

Researching the female brain<\/h2>\n\n\n\n

Dr. Gillian Einstein, a neuroscientist specializing in women’s health and professor at the University of Toronto, was awarded The Wilfred and Joyce Posluns Chair in Women’s Brain Health and Aging to head WBHI’s research effort.<\/p>\n\n\n\n

Dr. Einstein has been studying women’s brain health for over 25 years, including why more women than men suffer from Alzheimer’s disease. Her focus is on women’s brain health in mid-life\u2014particularly women in their 30s and 40s who have gone into early menopause after having their ovaries removed for medical reasons. She says studies show these women have a higher risk of Alzheimer’s disease later in life.<\/p>\n\n\n\n

\u201cWe’ve been trying to understand the pathway from ovarian removal to Alzheimer’s disease. What kind of early brain changes and cognitive change might lead to dementia later in life?\u201c Dr. Einstein says. \u201cWe want to know when to intervene. Or, when it’s too late to intervene.\u201d<\/p>\n\n\n\n

Dr. Einstein is also hoping to educate women, and the broader medical community, about potential signs of dementia or other brain aging diseases (for example, forgetfulness or severe sleep issues), which can sometimes be brushed off as a symptom of menopause and go untreated.<\/p>\n\n\n\n

\u201cDon’t be satisfied with the answer \u2018you’re in menopause,\u2019\u201d she says. \u201cWomen need to understand that menopause is a catch-all term that doesn’t explain their particular difficulties. They need to know that if they understand their symptoms, there may be things they can do to help themselves,\u201d adds Dr. Einstein. \u201cIt’s important for women to know their own bodies and educate themselves and to recognize their own uniqueness of their health and demand treatment; there are things you can do now to protect your brain health for the future.\u201d<\/p>\n\n\n\n

Brain health for mental and financial wealth<\/h2>\n\n\n\n

Brain health is not only important to prevent dementia and other brain-aging diseases, but also to protect your financial security.<\/p>\n\n\n\n

\u201cIf women want to continue to be independent, build and manage their own wealth, they do have to be brain healthy,\u201d says Dr. Einstein, whose own mother remains active\u2014both physically and financially\u2014in her 90s.<\/p>\n\n\n\n

\u201cIf you have your brain health, you can manage your own wealth and stay in control of it,\u201d she adds, which is important regardless of how much you have in the bank.<\/p>\n\n\n\n

Good brain health helps you make smart financial choices and, without it, there’s a risk of making mistakes with your assets. For instance, there have been <\/span>reported cases<\/a> <\/span>where people who have dementia are taken advantage of financially or unintentionally sell investments.<\/p>\n\n\n\n

\u201cYou want to protect your brain health to secure financial wealth,\u201d says Posluns, whose focus with WBHI is on helping women manage their health to protect their wealth.<\/p>\n\n\n\n

She says the financial aspects include personal income, assets, investments and costs associated with taking care of loved ones, such as parents and children.<\/p>\n\n\n\n

There are <\/span>six pillars of brain health<\/a> <\/span>that women (and men) should focus on: mental exercise, physical exercise, nutrition, social interaction, stress reduction and sleep.<\/p>\n\n\n\n

\u201cAs one of my mom\u2019s caregivers, seeing her suffer from Alzheimer\u2019s had me commit to a different path,\u201d says Mason. \u201cI try to ensure blood flows to my brain every day through cardio exercise and focus on making healthy choices, like trying to maximize sleep and playing daily brain games,\u201d she says of her own preventive habits. \u201cMy doctor laughs as I insist on completing a cognitive assessment each year\u2014just to ensure no decline.\u201d<\/p>\n\n\n\n

\u201cThe earlier you start engaging in healthy lifestyle choices, the stronger the protective effect will be,\u201d Posluns says.<\/p>\n\n\n\n

\u201cMany of us have heard the saying \u2018self-care is the new health care\u2019\u2014and it’s true,\u201d Posluns adds. \u201cWhen it comes to brain health, you have to be your own advocate.\u201d<\/p>\n\n\n\n

This article was updated in July 2025.<\/em><\/p>\n\n\n\n

\n

RBC Wealth Management has been a long-time supporter of WBHI\u2019s mission to educate generations of women and bridge the gender research gap. Leanne Kaufman, president and CEO of RBC Royal Trust, is a member of the WBHI board of directors.<\/p>\n\n\n\n

In addition, RBC Wealth Management is the proud presenting partner of the Healthy Bodies, Healthy Minds yearly event, where leading medical experts share ways to guard against disease, explore the unique differences of women\u2019s health systems and help us understand the control we have to maintain our health.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

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